The strategic playbook of most companies focuses on growth through mergers and acquisitions. But that focus on M&A deals overlooks one of the most powerful tools in their arsenal: a clear, proactive divestiture strategy. The strategic shedding of underperforming assets can be a robust engine for value creation and an essential component of dynamic portfolio management for boards, C-suite executives, and private equity funds.
“While there’s plenty of evidence to suggest divestitures can create more value for shareholders than acquisitions, only about 30% of S&P 500 firms engage in them annually,” says Emilie Feldman, professor of management at Wharton and author of Divestitures: Creating Value Through Strategy, Structure, and Implementation.
This underutilization, she posits, is partly due to a psychological bias: “M&A is associated with positive terms like ‘growth’ and ‘opportunity,’ while divestitures are linked to negative terms like ‘failing’ and ‘lagging.'”
Overcoming this misperception is critical to unlocking substantial enterprise value.