How to Achieve Maximum Results with Strategic Alignment

In his book, The Future of Your Company Depends on It, marketing expert Al Reis illustrates the power of focus using light energy as an analogy. The sun, emitting billions of kilowatts of energy will only give us sunburn, while a laser using a tiny fraction of that amount of light energy can cut steel. One key to optimizing organizational performance is ensuring complete strategic alignment of the business goals, creating laser focus on what matters most.

That requires looking at the alignment of human resources— from the executive team to front-line employees — as well as the alignment of products, assets, and strategic decisions. 

In the big picture, ineffective organizations struggle to gain results from solid strategic planning and execution while highly aligned organizations can see benefits even from weaker plans and strategy execution. Great companies find a competitive advantage in optimizing organizational structure to drive superior results. 

Interims understand the importance of strategic alignment. They view people, products, services, processes, technology, systems, methodologies, and other assets as investments that must yield a meaningful ROI and drive efficient operations and ever-increasing sales. 

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12 Secrets to Family Business Success

There are some family businesses that have been around for 100 years and continue to thrive under the leadership of 5 or more generations. But they are rare – as rare as a child who loves basketball making his way to the NBA.

So notes John Messervey, an organizational behavior consultant who counsels high-wealth families through very difficult conversations about their family dynamic, their family business, and their hopes for the next generation.

His years of experience working with family businesses and entrepreneurs led him to develop these 12 lessons for family business success:

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4 Best Practices for Family Business Succession Planning

Running a family business is no walk in the park. The family dinners or holiday gatherings could be mistaken for board room meetings, with topics of conversation jumping between family matters and minute business topics.

Discussions get further complicated when it comes time for a transition of ownership as the first generation of family businesses starts to look towards retirement and relinquishing control of day-to-day activities. Who will step in to lead the company?

A number of family business succession issues arise, from siblings quarreling about how to divide up the business and inheritance to instability within the organization as employees wonder what their future holds.

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Great, You Saved on Executive Compensation, But to What End?

Low price is the last refuge for marketers who don’t have the patience or guts to demonstrate value for those that need it. – Seth Godin

When it comes to buying gas for your car, fertilizer for your lawn, or for that matter the price Apple pays for the copper in your iPhone, lowest price makes sense. These are the classic definition of the word commodity – something which comes from the ground and whose price rises and falls with supply and demand.

Unfortunately, we all now use the word commodity to mean much more, applying the sense of generic-ness to just about every product and service available to us. If you are marketing soap, for example, you face over 1,000 competitors on Amazon. If however you’re the marketer behind Tesla or NetJets or the Chicago Bears football team, your job is simpler. You won’t sell as much, but your product is so highly differentiated that when your customer wants you, there’s no close substitute. You are not a commodity. You are unique.

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Supporting Your Team Through Tumultuous Times

When teams struggle, it affects their productivity and the company’s bottom line. As part of a research team that evaluated the effects of another “Black Swan” event, Hurricane Katrina, I can draw direct inferences from those effects to the impact of COVID-19 and the time that it will take teams to recover.

We know how important this issue is because we hear the refrain from business owners and executives every day: You’re exhausted. Your teams are exhausted. And you worry that there’s far more under the surface, things your teams are experiencing  that they’re  just not talking about.

Chances are, you’re right.

Do you know whether your team might be experiencing these effects?

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Why Project Management Fails and 10 Ways a CEO Can Fix It

Despite a plethora of project management software tools and project management certification programs and project management training, protocols and methodologies, there is not always project management success. Schedules slip, costs balloon, plans derail.

Cynical observers of the project management process suggest these stages of a project:

  • Euphoria
  • Disillusionment
  • Panic
  • Search for the guilty
  • Punishment of the innocent
  • Reward for the non-participants

Or so says William (Bill) Mince, InterimExecs RED Team member and Chief Operating Officer at iMedrix, the California-based maker of a mobile clinical-grade ECG device that connects to remote physicians in real time. Since his first job at 3M in the 70s, Mince has built a career focused on project management.

His passion is trying to improve the project management process across organizations. He’s even writing a book about it. Project Leadership: An Executive Handbook for Project Management Success is to be published in the fall of 2021.

He offers these 10 steps CEOs can take to help ensure the success of project management in their organizations.

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Navigating a Family Business Through the Generations

Growing up with sisters, I longed for a brother. No such luck.

But when I got into the world, I got close to my cousins Keith and Craig Landy, and they became as close as brothers to me. The bonus with my Landy brothers was that they were growing a fascinating family-owned business, Germfree Labs, that I got to watch, and eventually help strategize over.

Germfree is a world leader in manufacturing glass and steel enclosures that contain biological, chemical, and nuclear stuff – think of the most toxic or nasty substances, and Germfree’s the go-to supplier, serving the US Army, NIH, thousands of commercial, government, and hospital customers with products ranging from small gloveboxes you stick your hands in, to fully mobile labs transportable anywhere in the world.

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How to Communicate Powerfully in a World of Zoom

“More than anything else…people want to hear stories!”
― James Rosebush, Winning Your Audience: Deliver a Message with the Confidence of a President

James Rosebush knows a thing or two about effective communication. A former senior aide to President Ronald Reagan, known as “The Great Communicator,” James is a coach of public speaking who has given hundreds of speeches to audiences worldwide. In his latest book, Winning Your Audience: Deliver a Message with the Confidence of a President, James draws on his decades of experience working with presidents, politicians, and business leaders to teach others the art of impactful oration. One reviewer called Winning Your Audience “the new bible for public speaking.”

InterimExecs spoke with James about his experience working with President Reagan, the new challenges facing leaders, how Millennials’ can advance their careers, the way to command an audience even when you’re not in the same room together, and how to overcome fear of public speaking.

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What is the Role of Human Resources During a Crisis?

Can “good” HR be a strategic advantage in a crisis?

Through the largest and longest bull market in history, many business leaders continued to dismiss the human resources (HR) function as an operational, and largely administrative function. HR’s activities can appear to be – and often are – disconnected from the “real work” of an organization. But effective HR leadership is so much more, and can be a strategic advantage as businesses deal with the COVID pandemic. Let’s unpeel the several roles of HR to better understand how it can contribute.

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How Companies Can Stay Ahead of Rising Cyber Security Threats

There are plenty of new challenges to keeping a company afloat while the world endures the 2020 coronavirus pandemic. Here are just a few: 

  • Applying for government assistance to keep paying payroll. 
  • Developing a work-from-home system for employees following stay-at-home orders. 
  • Working out accommodations and new digital venues with customers and suppliers that will help everyone come through a cataclysmic crisis still in business. 

Add to the list a new one: Cyber security threats to business.  

InterimExecs RED Team executive and CISO, Zeeshan Kazmi, says times like these are prime for opportunistic hackers. 

Just look at financial technology company, Finastra, to see a cyber security nightmare in action. After coronavirus hit, the company was in the middle of developing an emergency plan to operate when hackers found a backdoor into their servers. Malware quickly spread locking down server after server on their network, taking down many of their customers which include 90 of the world’s top 100 banks.   

“We haven’t taken cyber security threats as seriously as they should be taken,” says Kazmi, who has spent 15 years working in the cyber security space. “Companies have been reactive. They protected their business transactions and their reputation. It became a corporate risk management function.”